The DeKalb Prevention Coalition recognized students who participated in a poster contest last week in support of Red Ribbon Week October 23-31. The theme for this year’s Red ribbon week was “Celebrate Life, Live Drug Free”
Red Ribbon Week raises awareness of drug use and the problems related to drugs facing our community, and encourages parents, educators, business owners, and other community organizations to promote drug-free lifestyles.
The Red Ribbon Campaign is the oldest and largest drug prevention program in the nation, reaching millions of young people during Red Ribbon Week with the message to choose a healthy lifestyle.
In 1985, Drug Enforcement Administration Special Agent Enrique S. “Kiki” Camarena was killed by drug traffickers. Shortly after his death, citizens from his hometown of Calexico, California, began wearing red ribbons to remember him and commemorate his sacrifice.
The first official Red Ribbon Week celebration was created by the National Family Partnership in 1988. NFP continues to coordinate the campaign for families, schools and communities across the nation each year. Since then, the red ribbon has symbolized a continuing commitment to reducing the demand for illicit drugs in our communities.